Engineering at Scale:
Achieving Governance & Speed with Unified ALM

How a World-Leading Two-Wheeler Manufacturer Transformed Product Development with CodeBeamer ALM

  • 80% Faster Traceability Reviews
  • 90% Faster Program Setup
  • 75% Reduced Change Analysis

Client Profile

Our client is a world-leading manufacturer of motorcycles and scooters, headquartered in New Delhi. With a dominant presence in India and a growing global footprint, the company is focused on high-volume product engineering, R&D excellence, and stringent quality and compliance. Its complex, distributed engineering programs are driven by digital transformation and lifecycle-led innovation.

Business Challenges

The company faced significant inefficiencies due to fragmented, document-centric engineering processes:

Siloed & Manual Processes:

  • Engineering data requirements, plans, test artifacts were managed in scattered Word and Excel files, hindering real-time collaboration and visibility.
  • Lack of a unified platform led to inconsistent ALM process coverage, especially in requirements management, testing, and verification tracking.

Limited Governance & Control

  • Absence of defined lifecycle workflows resulted in unclear artifact states and uncontrolled changes.
  • Granular access controls were difficult to enforce, posing risks to data integrity and ownership.

Scalability and Reuse Barriers

  • Managing multiple projects and artifacts required extensive manual effort, with no centralized oversight.
  • Inability to reuse templates and artifacts across projects led to repeated work and inconsistent standards.

Inefficient Reviews & Traceability Gaps

  • Review and approval cycles were manual and offline, slowing down project momentum.
  • Maintaining traceability between requirements, tests, and change items was complex and error-prone, complicating impact analysis and variant
    management.

Our Solution

MicroGenesis implemented CodeBeamer ALM as a centralized digital engineering backbone, transitioning the client from document-driven practices to a governed, traceable, and collaborative ALM framework.

1.Engagement Model

Ongoing Managed Services with hybrid (predominantly remote) delivery

2.Core Solution Components

Centralized Single Source of Truth:

Replaced scattered documents with a unified platform for requirements, test cases, and work items.

End-to-End Traceability & Workflow Governance:

Configured structured trackers and state-based workflows to provide full lifecycle visibility and controlled transitions.

Granular Permissions & Role-Based Access:

Implemented robust access models to safeguard data and ensure accountability

Reusable Libraries & Templates:

Established standardized templates for work items and
documents to accelerate project setup.

Structured Variant Management:

Leveraged Working Sets for efficient handling of product variants and configurations across complex programs.

3.Integration & Enablement

Seamless Ecosystem:

Custom scripts and configurations within CodeBeamer to align with existing engineering processes.

Adoption Focus:

Practical, business-aligned configurations and responsive support to ensure user adoption and continuous process
improvement.

Business Impact

Quantified Outcomes:

The CodeBeamer ALM implementation delivered significant, measurable efficiency gains:

Metrics Before After Impact
Traceability Validation
Manual Excel-based mappings, no live links
Automated, end-to-end live traceability
80% less time on reviews & validation
Project/Workflow Setup
Inconsistent, manual creation per project
Reusable templates & standardized libraries
~90% faster setup time
Change Impact Analysis
Manual assessment across artifacts
Controlled workflows with live traceability
75% reduction in analysis effort
Process Governance
Uncontrolled edits, unclear ownership
Workflow-driven reviews & role-based controls
~100% adherence to defined workflows
Data Integrity & Audit
Difficult permission management, audit risk
Granular access controls & version tracking
Improved accuracy & audit readiness

Strategic Outcomes

Established a scalable, centralized ALM foundation for all vehicle engineering programs.

1

Enabled complete lifecycle visibility and control, enhancing decision-making and program oversight.

2

Significantly improved collaboration and consistency across distributed teams and parallel projects.

3

Built a framework for continuous ALM maturity and digital transformation in engineering.

4

Talk to an Expert

How We Solve Real Business Challenges

Salesforce Implementation Partner

From strategy to go-live — and beyond

As your dedicated Salesforce implementation partner, MicroGenesis delivers full-lifecycle implementations using a structured, low-risk methodology designed to get you to value quickly and keep you there through every phase of growth.

1. Discovery & Advisory

Workshops with your Salesforce consulting team to map processes, define goals, and shape a clear CRM roadmap.

2. Solution Design

Architecture, data model, and configuration blueprint crafted by certified Salesforce consultants aligned to your requirements.

3. Build & Configure

Declarative setup plus custom development across Sales, Service & Experience Cloud — built to Salesforce best practices.

4. Data & Integration

Secure data migration and Salesforce integration with your existing enterprise systems, delivered by our Salesforce integration partners team.

5. Testing & QA

Functional, integration, and user acceptance testing for a reliable, low-risk rollout of your Salesforce environment.

6. Deployment & Go-Live

Controlled release with cutover planning and hypercare support during the critical first days post-launch.

7. Training & Adoption

Enablement and change management from your Salesforce consulting firm to drive confident, lasting user adoption.

8. Managed Support

Ongoing 24×7 L1–L3 Salesforce managed support and continuous improvement for your live org.

Salesforce Managed Support

24X7 L1, L2 & L3 Salesforce support

Keep your Salesforce environment healthy, secure, and continuously improving with always-on managed support across all three tiers – delivered by our Salesforce partner team under clear SLAs.

24 X 7 X 365 Salesforce support coverage with defined SLAs and escalation paths

L1 : First Line

Day-to-day user support & monitoring
  • Ticket logging, triage & tracking
  • User access, login & password assistance
  • Basic how-to and navigation support
  • System monitoring and known issue resolution
  • Escalation to L2/L3 teams when required

L2: Functional

Configuration & Advanced Troubleshooting
  • Configuration changes and administrative tasks
  • Flow, validation rule, and automation troubleshooting
  • Reports, dashboards, and data issue resolution
  • Salesforce integration and synchronization diagnostics
  • Root cause analysis and issue resolution

L3: Engineering

Custom Development & Deep Expertise
  • Apex, Lightning Web Components (LWC), and custom code troubleshooting
  • Complex Salesforce integration engineering and support
  • Performance optimization and scalability tuning
  • Enhancements and new feature development
  • Vendor escalation management and coordination